Tourism officials in Palm Beach County are watching the impact of the Red Tide very closel
Glenn Jergensen, the Executive Director of Palm Beach County’s Tourist Development Council says his team is already working on this.
“Once we understand what the true cause of this is, then we can start to make action plans to deal with it,” he said. “We welcome about almost 8-million visitors on an annual basis. In Palm Beach County, our economic impact of tourism is about $7-billion a year,” Glenn Jergensen said.
Those dollars and tourists travel from across the country and the globe for our beaches, beaches that are now making headlines and making some people sick.
A quick Google search of “Palm Beach County” turns up stories of closed beaches and suspected red tide.
CBS12 News asked him if this drags on for weeks what kind of damage could it cause.
“We’ll be working as teams, we have all of the tourist development council organizations that’ll work together, discover the palm beaches, the marketing team, along with film and television, culture and sports group,” he said.
Jergensen says he believes whatever is impacting our beaches has not yet damaged Palm Beach County from a tourism perspective, since it’s the warmest part of the year.
“We have over 2,000 square miles of Palm Beach County so there’s plenty of things to do if you can’t make it to the beach for the next couple of days,” he said.